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Manchester City Embraces Community Engagement in a Creative Showcase
Manchester City, a club celebrated not only for its on-field success but also for its deep community engagement, took a novel approach in...
Itay Dahan
Apr 14, 20242 min read
McDonald's Bold Branding Strategy: Transforming Its Iconic Symbol
Why did McDonald's transform its iconic symbol in their latest branding campaign? And what lessons does this reveal about branding...
Itay Dahan
Mar 4, 20242 min read
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