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Branding for Restaurants and Food Businesses – Graphic Design Is Just the Beginning
In our previous post , we talked about branding as the foundation for food business success — right from day one. Now it’s time to go...

Itay Dahan
Apr 172 min read
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Food Branding: Not Just a Logo – But the Secret Ingredient Your Customers Taste from the Very First Second
As an entrepreneur opening a new spot – you’ve got a vision. You're building the menu, picking a location, hiring a team.But without...

Itay Dahan
Apr 12 min read
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The Cart Before the Horse: Why Organic Marketing Must Come First
Imagine this: you’ve got a shiny new cart—sleek, expensive, and designed to impress. But there’s one problem: you’ve forgotten the horse....

Itay Dahan
Jan 293 min read
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2024 in Branding: Trends, Insights, and a Look into 2025
As 2024 draws to a close, it’s incredible to see how much the world of marketing and branding can evolve in just one year. This past year...

Itay Dahan
Dec 23, 20243 min read
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Case Study: How Messi and Stanley Are Redefining Brand Growth in 2024
In today’s fiercely competitive marketing landscape, maintaining relevance requires more than sustained success— strategic innovation is...

Itay Dahan
Nov 25, 20243 min read
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Case Study: "Children Are Laundry" – An Iconic Israeli Advertising Campaign
In 2018, Bruckner Yaar Levi launched an iconic campaign for Sano Maxima , the popular laundry line from Sano , an Israeli brand known for...

Itay Dahan
Nov 7, 20243 min read
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5 Simple Steps Every Business Should Adopt to Build a Social Media Advertising Routine
Creating a consistent social media posting routine can feel daunting, but it’s a vital step for any business that wants to stay relevant,...

Itay Dahan
Oct 27, 20243 min read
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Finding the Sweet Spot: Balancing Brand Consistency and Brand Flexibility
In the dynamic world of branding, striking a balance between brand consistency and brand flexibility is crucial for long-term success....

Itay Dahan
Oct 13, 20243 min read
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Three Years of Didea: A Journey of Passion, Growth, and Creativity
Three years have passed… and as I write these words, I’m filled with deep gratitude and excitement for what lies ahead. These first three...

Itay Dahan
Sep 26, 20244 min read
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The Man Who Did the Same Thing for 1000 Days: How Nas Daily Built a Powerful Brand?
In the digital age, forging real relationships with your audience is essential for achieving long-term success. Nas Daily, led by Nuseir...

Itay Dahan
Jul 1, 20242 min read
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2,000 Days in a Row of Language Learning and How It Relates to Building a Strong Brand
Learn how a 2,000-day Duolingo streak taught invaluable lessons in consistency, persistence, and growth—essential for building a strong bran

Itay Dahan
May 22, 20243 min read
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Reset and Refresh: 3 Principles for Consistent Social Media Posting After Passover
The conclusion of Passover marks an ideal moment for renewal and rejuvenation, presenting a prime opportunity for businesses to refresh...

Itay Dahan
May 5, 20242 min read
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Manchester City Embraces Community Engagement in a Creative Showcase
Manchester City, a club celebrated not only for its on-field success but also for its deep community engagement, took a novel approach in...

Itay Dahan
Apr 14, 20242 min read
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Seasonal Spark: Upgrading Your Brand Through Seasonal and Holiday Marketing
Discover how seasonal and holiday marketing can transform your brand, connecting deeply with communities and fostering loyalty.

Itay Dahan
Apr 2, 20242 min read
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Lotus Biscoff: The Remarkable Journey of a Small Cookie to Global Brand Status
המסע מעורר ההשראה של לוטוס ביסקוף מעוגייה בלגית פשוטה למדי למותג עולמי. בואו לגלות מה המשמעות של עקביות המותג, פסיכולוגיית הצבעים והייחודיות

Itay Dahan
Mar 14, 20242 min read
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McDonald's Bold Branding Strategy: Transforming Its Iconic Symbol
Why did McDonald's transform its iconic symbol in their latest branding campaign? And what lessons does this reveal about branding...

Itay Dahan
Mar 4, 20242 min read
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Beyond the Obvious: Effective Social Media Branding with GoPro and Spotify
Have you ever found yourself mindlessly scrolling through social media, only to come across a post that stops you in your tracks? It's no...

Itay Dahan
Jan 31, 20242 min read
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Innovative Sports Branding: A Revolution for Clubs Big and Small
Imagine the scene: The final whistle of a thrilling match blows, and your favorite team celebrates a well-earned victory. As a fan, your...

Itay Dahan
Jan 25, 20242 min read
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Navigating the 2023 Branding Landscape: Embracing Challenges and Innovations
Explore the dynamic world of branding in 2023 with DIDEA, where intense market competition meets the revolutionary impact of AI in design.

Itay Dahan
Dec 24, 20232 min read
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From Simple Logos to Strategy-Driven Design: My Evolution in Logo Crafting
The Humble Beginnings: Passion Meets Practice My journey as a designer echoes a familiar path: a blend of raw passion, self-teaching, and...

Itay Dahan
Nov 17, 20232 min read
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