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Case Study: How Messi and Stanley Are Redefining Brand Growth in 2024
In today’s fiercely competitive marketing landscape, maintaining relevance requires more than sustained success— strategic innovation is...
Itay Dahan
Nov 25, 20243 min read
Case Study: "Children Are Laundry" – An Iconic Israeli Advertising Campaign
In 2018, Bruckner Yaar Levi launched an iconic campaign for Sano Maxima , the popular laundry line from Sano , an Israeli brand known for...
Itay Dahan
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Finding the Sweet Spot: Balancing Brand Consistency and Brand Flexibility
In the dynamic world of branding, striking a balance between brand consistency and brand flexibility is crucial for long-term success....
Itay Dahan
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